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Want to Make the Most out of Your Marketing Budget? Here are 7 Simple Ways [2022]

Prices for goods and services are increasing left and right between inflation and supply chain issues. That increase isn't just hitting your bottom line at home, at the gas pump and at the grocery store - it's encroaching on your marketing budget too. How could you possibly get all of the marketing initiatives that you planned for this year done while having your dollars stretched to their limits? And can you still get them done well so they make a difference on your KPIs?

We’ve put together some tips on how to make the most of your marketing budget. In this post, you’ll learn:

  • How to create goals that are within reach for any budget
  • How to determine what you should do in-house and what you should outsource
  • How to track your results and make adjustments to get the most bang for your buck
Picture of Amanda Uhme Amanda Uhme Feb 10, 2022 11:01:00 AM

Marketing Automation: the What and Why It’s So Important

What is Marketing Automation?

Marketing automation is a business process that uses online software platforms and related technologies to assist marketers with automating processes throughout the sales cycle, or buyer’s journey as it’s increasingly called these days. Marketing automation software can reduce time and effort by eliminating repetitive tasks. 

Cathy Snyder Jan 13, 2020 9:00:00 AM
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