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Amanda Uhme

How to Make Peace Between Marketing and Sales

Why it's crucial to get your marketing and sales teams rowing in the same direction and how to do it.

The relationship between marketing and sales departments is often wrought with competition, disputes over credit and finger pointing. Who isn't pulling their weight? Who gets to claim what sale and when? Who is taking priority in decisions and, most importantly, budget? 

Picture of Amanda Uhme Amanda Uhme Feb 10, 2020 12:57:18 PM
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